Broadfield Distributing, Inc. Is a value-added distributor and our goal is to make it simpler, faster, and more profitable for our dealers to get the video technology products and solutions your customers need. Video is not one of many categories for us - it is our entire business.
We Understand the Marketplace
Broadfield Distributing invests a lot of effort into our vendor partnerships and communications, so we get early visibility into product roadmaps and industry shifts - often months before products hit the market. This allows us to help our dealers plan inventory, marketing, and sales strategy before competitors react. We understand the convergence of Pro Video and Pro AV, and we are leading the way in providing complete Glass to Glass solutions.
We are the Industry Innovators
Over the years Broadfield Distributing has worked hard to create profit opportunities for our dealers. Our bundles help you increase average deal size and improve margins while simplifying configurations, pricing, quotes and deployment. We are constantly searching for and finding complimentary products and add-ons that you can sell to your customer base. Broadfield Distributing has been a leader in the transformation of both the Pro Video and Pro AV space to AV over IP including NDI, SRT, Dante, ST2110 and more!
We Understand the Products We Sell
Broadfield Distributing’s experience and expertise are trusted by dealers and vendors across the industry. Our CPQrew sales engineering team helps design real-world workflows - not just product lists. You can leverage their expertise, experience, and certifications to help you solve your customers' complex workflow problems. When you buy from Broadfield, you get to leverage our product expertise. This makes you a better supplier to your customers and helps you sell more products and grow your business.
We Have the Best Customer Service in the Industry
Broadfield Distributing has the people and the systems in place to make sure that our dealers always look your best to your customers. We give you a dedicated sales rep that will learn about your business and help you grow it. We pride ourselves on shipping your orders the same day if received by 3PM. We accomplish this by keeping ample inventory on both coasts to ensure you can get delivery of the products your customers want when you need it. When something urgent happens or things go wrong, you can reach real people who can make decisions and resolve issues. Our dealers know you can count on Broadfield to do everything possible to help you make and keep the sale.
Video Production and Technology is Our Only Business
Unlike broadline distributors balancing dozens of technology categories, Broadfield Distributing is 100% focused on video production, streaming, and AV-over-IP. We know the products and the marketplace well. We have been the leading distributor in this marketplace since its infancy. For us, this is and has always been a long-term commitment. We don’t treat our products as SKU numbers or the flavor of the month. Our number one goal is to see the marketplace grow while protecting your profit margins. You won’t find us dumping products into the channel to offset poor sales in other product segments.
Financing Built to Help You Win Business
At Broadfield, financing is designed to help our partners close deals - not slow them down. We provide flexible payment solutions built around the realities of project-based video and AV business. Unlike many distributor finance departments that focus primarily on preventing risk, our goal is to work collaboratively with our partners to structure deals responsibly while helping them win business and grow profitably.
You’ll like doing business with Broadfield!
As the distribution industry consolidates into global organizations, doing business can become more complex. Broadfield remains intentionally structured to be easy to do business with - giving our partners faster answers, more flexibility, and direct access to people who can help them win deals.
